Our Story

In Nelson, surrounded by the beauty of Aotearoa, we noticed something missing in the pet industry—modern solutions for pet safety. Like many of you, we've faced the anxiety of a lost pet, and we knew there had to be a better way to bring them home. That's how Tail Tags was born. We're a small, dedicated team passionate about using technology to keep Kiwi pets safe and sound.

Our journey started with a simple idea: leveraging technology to make life better for pets and their people. From Nelson, we're creating smart, community-focused solutions that genuinely work, helping pet owners across New Zealand stay connected with their furry friends.